When Gila and Jon Kurtz first created and built Dog is Good in 2008, they fostered in their company a singular business principle with their customers, vendors, employees, and partners – Always commit to doing what is right in the best interest of others. And as the community grew in numbers, that principle attracted dog-loving go-givers who also wanted to exemplify the same fun, positivity, personal growth, and action that Gila and Jon reflected. 
 
And that is the moment Dog is Good for Good became an idea and then reality as a "granting agency" and received tax-exempt status as a 501c3 in 2021. 

People helping dogs help people.

Create a nonprofit that leverages the Dog is Good message on behalf of the countless organizations that share the same principle- do what is right in the best interest of others. These organizations and programs often need funding and a bigger voice.  

Dog is Good for Good can provide funding and a bigger voice to those organziations that shares our mission and vision.